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$50 Deepfakes: The New Darknet Business Concerns Cybersecurity

Redazione RHC : 23 September 2025 16:43

Kaspersky Lab researchers have discovered advertisements on the darknet offering the ability to create video and audio deepfakes in real time . The price of this service depends on the complexity and length of the fake content, starting at $50 for videos and $30 for voice deepfakes.

Researchers had previously discovered offers for creating deepfakes on the darknet. However, attackers are now offering the ability to generate fake voice and visual content in real time, and the cost of such services has decreased: in 2023 alone, the cost of creating a single minute of deepfake video reached $20,000.

“On darknet platforms, we’re not just seeing ads offering ‘deepfake-as-a-service,’ but also a demand for such services. Attackers are actively interested in AI services and are already using them in their operations. At the same time, we’re also seeing more sophisticated tools on the darknet: large, malicious language models built from scratch, without using common LLMs, and run locally.”

The ads now available offer several options:

  • real-time face exchange during communication via a videoconferencing platform or messenger;
  • face swapping for verification;
  • exchange camera images on a phone or virtual device.

Providers of such services are also willing to provide software that allows you to lip-sync a person in a video with any text, even in a foreign language, as well as tools for cloning the voice, changing tone and timbre to suit the desired emotion .

However, experts do not rule out the possibility that a significant portion of these advertisements are scams designed to extort money from interested buyers.

“Although these technologies do not create fundamentally new cyberthreats, they can significantly expand attackers’ capabilities. In this context, cybersecurity experts must seriously work to counter attackers. Paradoxically, one possible direction of development is to use AI solutions to improve the productivity of cybersecurity specialists and the effectiveness of security solutions,” comments Igor Kuznetsov, Director of Kaspersky GReAT.

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The editorial team of Red Hot Cyber consists of a group of individuals and anonymous sources who actively collaborate to provide early information and news on cybersecurity and computing in general.

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